Dr Shahpar Abdollahi

Biography

Dr. Shahpar Abdollahi is a senior lecturer in marketing and fashion business at the London College of Fashion, which is part of the University of the Arts London. She's committed to providing students with a life-changing education and holds a Postgraduate Certificate in Higher Education Practice (PGCert). Dr. Abdollahi earned her PhD in Management Studies from King's College London, a part of the University of London. She completed her undergraduate studies in Business Administration at the University of Tehran in Iran. She went on to earn an MSc in International Marketing Management from the University of Groningen in the Netherlands.
Before joining the London College of Fashion, Dr. Abdollahi was engaged with various institutions across the Middle East, Europe, and the United Kingdom. She occupied research and lecturing roles at Russell Group universities, including King's College London, and subsequently at Cranfield Business School and the University of Essex, among others. Her scholarly interests encompass both B2B and B2C Strategic Marketing disciplines. Her research has been featured in esteemed international peer-reviewed journals, primarily concerning Brand Innovation, the Role of Technology, Business Model Innovation, and Value Creation within Business Supply Chains.