Interior Styling For Editorial And PR Short Course
Course description
Course overview
Interior stylists employ a number of strategies and perform a number of roles such as creating photoshoots or developing real interiors. How do they maximise the impact of a project and make it look stylish?
On this course we focus on interior styling for editorial, marketing and advertising purposes. The course will give you a taster of those areas. There will be lectures and presentations and you'll learn how to engage with a client brief and how to work with style boards in order to develop a styling project.
Students will be challenged in terms of what they can bring to interior styling. Please note that in order to fully benefit from the course you will need to engage with the activities set and work independently developing your individual project.
Who this course is for
The course suits students who are interested in learning more about interior styling for editorial and advertising. Interiors designers with an interest in learning new styling skills may also find it useful.
Key information
Topics covered
- Lectures on balance, arrangement and presentation skills
- How to develop your own style and how to start marketing yourself
- Interpreting a brief, developing a concept and presenting it to a client
- Keeping informed of trends and how to predict them
- Styling to the camera and working with a photographer - this will lead to your own photoshoot
- Creating styleboards and presenting them to the rest of the class
- A trip to central London for sourcing and looking for inspiration to apply to your project
Learning outcomes
- Learn how to engage with a client brief
- Learn how to work with style boards to develop a styling project
- Learn interior styling for editorial, marketing and advertising purposes
- Digital badge and certificate of attendance.
Materials
- Magazines will be used for research and some will be supplied but students may want to bring in their own inspirational issues
- Students may want to use their own laptop or tablet for research
- Students will be required to source and bring to college a selection of objects for the photoshoot project, plus a memory stick for digital photos
- Projects will be presented on A1/A2/A3 mountboards, basic colours only will be supplied
- Scalpel and ruler, pencils, notebook, will be useful for the course
- Students will require a valid travel card for the bus or tube on the external outing
Tutor
Debbie Flowerday
Debbie Flowerday has been a visual merchandiser for many years; her knowledge and experience of the display and visual merchandising industry is extensive. She has worked globally for well known retailers including Max Mara, Mary Quant, Estée Lauder, Top Shop, Gucci and Royal Worcester. Her key skills include Visual Merchandising, Window Concept and Product Styling, Retail Design, Store Layout, Interior Design, Exhibition, Product Styling, Photographic Styling, Events & Product Launches and VM Training & Guidelines.
Book a course
Loading