Entrepreneurship For Creatives Short Course
Course description
Course overview
This course aims to assist in developing a range of interpersonal and practical enterprise skills to help artists and creatives profit from opportunity.
Alongside their talents, artists, designers, image makers and creative professionals have prospered through a variety of means to become successful practitioners or build businesses within the creative industries.
The course will include sessions on idea generation, publicity stunts, innovation, trend forecasting, crowdfunding, presentation and creating an inspired sales pitch.
City law firm Laytons LLP is offering a free business name check and trade mark search to delegates on this course.
Who this course is for
This course is ideal for artists, makers, designers, photographers or any other creative professionals wishing to develop their entrepreneurship skills.
Key information
Topics covered
- Through a series of workshops, you will learn how to focus, negotiate, construct networks, create a vision and work with others
- Gain insights into trends, innovative promotion, and attracting attention
- Understand more about risk, key legal aspects and business strategy
- Learning about these topics will assist you in pursuing an entrepreneurial outlook which can inspire a new sense of direction
- Get to hear directly from creative entrepreneurs, gain an insight into their journey and ask them questions
Learning outcomes
- You will develop an entrepreneurial mindset which will broaden your perspective, whether you are a creative freelancer, starting an arts/crafts practice, or design business.
- Cultivate a range of interpersonal and practical enterprise skills to help you profit from opportunity
- Become more confident in yourself and your creative future
- Digital badge and certificate of attendance
Materials
- A notebook and pen
- It would be useful for the second session for you to bring small samples, photographs or print outs of art/design works or your creative products/ services
Tutor
Alison Branagan
Alison Branagan MA IC FRSA is an author, creative enterprise consultant and an associate lecturer at Central Saint Martins.
Over the last decade Alison has written several business start-up and specialist enterprise books for artists, designers and creative entrepreneurs. Her latest book is The Essential Guide to Business for Artists & Designers, second edition, with a foreword by Sir James Dyson is published by Bloomsbury. She lectures in business start-up, innovation, legal matters, self-promotion, and presentation skills. Alison has also developed entrepreneurial workshops and initiatives for a number of arts colleges, universities and organisations.
She is also an associate of the Design Trust, Fellow of the Royal Society of the Arts, Member of the Society of Authors, Associate of the Institute of Consulting, Member of the Federation of Small Businesses, and Crafts Council mentor. Alison has also been an ethical adviser to the Association of Illustrators and a mentor for the The Freelancer Club, (for stylists, fashion designers and photographers).
She has also worked as a specialist arts and design business adviser for a wide range of enterprise support and creative industries programmes in the UK. She has a BA (Hons) in Fine Art from Birmingham School of Art and an MA (Distinction) in Applied Art and Visual Culture from Sir John Cass School of Art, Architecture and Design. For further information about her publications, workshops and view a selective archive of her arts practice please visit: www.alisonbranagan.com
Book a course
Loading