Committed to changing the world through our creative and critical endeavour.
The Fashion Business Research Community comprises researchers from marketing, retailing, management, design, cosmetic science, psychology and social science disciplines. Our interdisciplinarity, creativity, theoretical and technical expertise, enable us to generate new understandings related to fashion business across people, places and processes. Our collective research interests are broad, representing the breadth of fashion and beauty that distil into four focused areas of research: Phygital Fashion and Immersive Technologies (PFIT), Responsible and Accessible Fashion (RAF), Behaviours, Aesthetics and Wellbeing (BAW) and Fashion Artificial Intelligence (FAIREE). Our researchers are actively involved in collaborations and funded projects, both nationally and internationally, partnering with academics, Universities, industry, third sector, policy makers and other stakeholders, to make a valuable impact on theory and practice. We actively use our research to tackle societal challenges, to enhance the quality of our teaching through research and cultivate an inclusive and empowering research environment.
Phygital Fashion and Immersive Technologies Research Group
Responsible and Accessible Fashion Research Group
Behaviours, Aesthetics and Wellbeing Research Group
Fashion Artificial Intelligence Research, Enterprise and Education Hub
Our researchers
Our researchers are actively involved in collaborations and funded projects, both nationally and internationally, partnering with academics, Universities, industry, third sector, policy makers and other stakeholders, to make a valuable impact on theory and practice.
Research Showcase
Research training and development Bootcamps
Research Seminar Series
Research Writing Retreat
External funding successes
Research mentoring
Contact
For all Fashion Business School Research enquiries, please contact School Research Lead, Dr Bethan Alexander.