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TALENT | EXPERTISE | INNOVATION

The Bureau X Fashion
Innovation Agency (FIA)

AI generated Digital Avatar Creation for 3D Virtual Fitting
AI generated Digital Avatar Creation for 3D Virtual Fitting
AI generated Digital Avatar Creation for 3D Virtual Fitting | The Bureau and Fashion Innovation Agency | London College f Fashion | UAL

The Bureau in partnership with Fashion Innovation Agency ( FIA) led a ground-breaking Digital Avatar Creation for 3D Virtual Fitting project under Innovate UK’s Accelerated Knowledge Transfer (AKT) programme.

The Bureau, a London-based model agency, are an industry leader in the garment and shoe-fitting process. With over a decade of experience, they incorporate technical expertise and digital innovation to drastically improve the casting process.

The project, which harnessed the skills of LCF graduate Luke Edwardson as the AKT Associate, focused on developing high-quality digital twins of models with the purpose of revolutionising the fashion design and fitting process.

Over a three-month period, the project achieved remarkable advancements in:

  • Optimising workflows by almost tripling the production speed of generating a 3D model.
  • Increased precision of fitting accuracy by using best practices in photogrammetry to achieve a digital likeness of 0.5%.
  • Increased efficiency of rigging through to extensive testing which led to seamless integration into multiple fashion CAD platforms.

The exchange of knowledge created:

  • Comprehensive scanning guidelines, ensuring consistency and quality in digital twin creation.
  • Educational resources in the form of detailed online tutorials.
  • Engaging dissemination highlighting the versatile applications of digital models in creative campaigns created by a panel discussion and virtual showcases.

This project paves the way for future innovations in virtual fitting. By bridging the gap between technology and fashion, FIA is empowering brands to place themselves at the forefront of the digital transformation, reduce physical prototyping, and enhance the consumer experience.

The AKT programme has been designed to create short-term collaborations between UK businesses and universities to rapidly inject innovation capacity. Inspired by the highly successful partnership model of Knowledge Transfer Partnership, Innovate UK – Accelerated Knowledge Transfer’s concept is to deliver a rapid and targeted intervention to accelerate the evaluation or development of an innovation project or concept, which has the potential for significant impact for the Business Partner.

To find out how you can partner with London College of Fashion to apply to the Innovate UK AKT or KTP programme, please contact lcfbusiness@arts.ac.uk

To find out more about this project, visit the FIA’s website.

AI generated Digital Avatar Creation for 3D Virtual Fitting
AI generated Digital Avatar Creation for 3D Virtual Fitting | The Bureau and Fashion Innovation Agency | London College f Fashion | UAL