How the new Formula E trophy was created
The FIA Formula E Championship is the world’s first fully-electric international single seater street racing series. Formula E briefed four graduates from the BA Product Design course to create an exciting new design for their season 4 trophies which also considers Formula E’s sustainable ethos. In the end, Formula E selected two final designs to be presented to the Championship Winning Driver and Winning Team.
“The collaboration with Central Saint Martins has been an honour and a delight. The creativity of the graduates, their interpretation of the brief and understanding of our brand has been a joy to experience.”Steven Aspinall, Head of Design, Formula E
Faith ClarkProject CoordinatorTel: +44 (0)20 7514 7295Email: innovation@csm.arts.ac.uk